ODHIAMBO, A.; LELEI, PHD, J. .; BOIT, PHD, R. Generic Strategies and the Competitive Advantage of the Manufacturing Firms in Kenya. Journal of Economics, Management Sciences & Procurement, [S. l.], v. 4, p. 472–490, 2025. Disponível em: https://www.jemspro.org/index.php/pages/article/view/78. Acesso em: 11 dec. 2025.